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May 2012


A Blueprint for the Perfect Blog Post [infographic]

May 16, 2012 11:07 AM
by Gustavo Jabbaz

I came across this great info graphic from Business2Community.com and decided to share it with you. It depicts the anatomy of a perfect blog post in a way that is easy to follow and emulate. Don't think you are wasting your time if you don't do everything to the letter. Look at this as a guide and do what is possible for you. Almost forgot to mention: you can certainly apply all these tips on your YWD Blog. Learn more about YWD Blog


Author: Brian Rice
Illustrated by: Dan Criel


Post Title:
It should be creative and contain your main keywords/phrase.
Tip: Keep it under 15 words.

Opening Paragraph:
It should clearly lay out the objectives of your post.
Tip: include your main keywords / phrases and variations in the 1st and 2nd sentences.

Body Copy:
Emphasis should be on clearly stating your case.
Tip: Naturally use your main keyword / phrases and variations throughout.

Conclusion Copy:
Emphasis on lessons learned and/or actionable insights.
Tip: Ask your readers to share thier thoughts on the topic.

Social Share Icons:
It's important to make it easy to share your post.
Tip: focus on the most common share icons.

Image:
When possible include an image in the upper left-hand corner.
Tip: always include a caption that includes your main keywords.

List:
When possible include a list to strengthen your message.
Tip: use a <h2> tag and bold the title of your list.

Comment Section:
It is important to make it easy for readers to comment.
Tip: Help keep the conversation going by responding to all comments.

Relates Pots:
Help keep readers on your blog by highlighting additional; articles they might enjoy.
Tip: Focus on featuring the 5 most popular posts that have a similar theme.

Related posts:
Are you blogging? You should be.
The Evolution of the Blogger [INFOGRAPHIC]
Using Facebook to handle comments to your blog
You can now use Disqus to handle comments to your YWD blog!
More blogging about our blog

Interested on YWD? Take it for a spin, free!


Gustavo Jabbaz

Gustavo Jabbaz started his digital career as a designer and then became a developer and these days spends most of his time as a digital marketer. A founding partner of Your Web Department, he's responsible for day-to-day operations, marketing and development strategy. He is who you talk to when you need support with SEO and/or Social Media.
Gustavo Jabbaz on Google+ | Twitter

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